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Endorsement: The Businesswomen's Association
2. Official Endorsement: South African Institute of Management
3. Official Endorsement: International Marketing Council of South
1. Official Endorsement
Association is proud and pleased to be associated with a publication
such as Inspirational Women at
Work. As the
largest association of business and professional women in
the country, part of our mission is to recognise the achievements
of the many remarkable businesswomen in South Africa.
The women profiled in this book are worthy of our admiration
for many reasons and their personal and professional achievements
inspire all of us. However, by agreeing to be profiled in
this book, they have also recognised that as role models,
an obligation to share their experiences with other women
who admire them and who would learn from them.
Our congratulations to all those associated with this initiative.
As an Association, we agree that it is vital that we ensure
that the stories and lessons of these remarkable women can
with the next generation of women business leaders in the
country and would like to commend Lisel and her team for
Chief Executive Officer
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2. Official Endorsement
Institute of Management
Feminist and eco-feminist literature
has increased markedly during the last two decades of the twentieth
sexist male-female and gender masculine-feminine attitudes
are being recognised for what they are, namely, the deliberate
and marginalisation of fifty percent of Mother Earth's
Throughout the ages, in most societies, the patriarchal
mindset has prevailed in religion, politics, education,
as well as the arts and sciences, to the detriment of Womanhood.
This represents the grossest form of violation of human
rights in the world today.
Thankfully, the twentieth century has witnessed a long
overdue correction to this historically self-destructive
humanity - not through committees, collectives, or due
processes, but through the superlative efforts of a minority
women, who have refused to be bound by cultural norms,
taboos, and conventions, to prove themselves in professions
The authors of this book bear testimony to the indomitable
feminine spirit, and are themselves role models for the
power of womanhood
in a man's world, for those who yearn to march to their
own drummer, to manifest the same creative urge that is
us all, both
male or female.
This is an inspirational, celebratory book and an excellent
Dr Norris W. Dalton
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3. Official Endorsement
Marketing Council of South Africa
Inspirational Women at Work
has been identified by the International Marketing Council
of South Africa as an important
to showcase to South Africans and the rest of the world
African women are key brand ambassadors who are motivating
other women to succeed in their lives.
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This book was
inspired by a personal vision - a personal vision given substance
by a collage of personal and life experiences
and a variety of colourful people who formed part of my life.
I am most grateful for the ability and opportunity to realise
this vision and to make a difference in this way.
It would not have been possible without the enthusiasm, guidance,
encouragement and support of numerous individuals and institutions,
including family, friends, business associates, role models
and mentors many wonderful people who are part of my life!
I would like to express my deepest appreciation to an inspirational
team of individuals who supported me individually and as
a team, both in taking the first steps and then gently pushed
when I hesitated. The following group of women brought endless
enthusiasm, insightful criticism, a wealth of knowledge and
a world of experience that has enriched this project beyond
• Sinnah Ramakhula - National Economic Education Trust / ANC
• Annemarie Mostert - Rotary International (Rotary Club of
• Marinda Bastiaans - FET Directorate: Department of Education
• Kaamini Reddy - International Marketing Council
• Lindiwe Sadza - International Women's Forum
• Angela Bruwer - ABSA Group
Thank you to you all for thinking, working, laughing, crying,
sweating and dreaming together.
My sincere gratitude to the
• To all the women who made their stories available and were
willing to share their personal and life experiences - your
an invaluable empowering gift to women today and tomorrow.
• To language expert and linguist Cathy Schroder for ensuring
that a number of contributions were made possible and are
in this publication and for capturing the important words
of Graca Machel included as part of the foreword of this
• To my friend Berenice de la Croix who was a phone call away
and available to offer her sharp insight and advice at strategic
• To businesswomen and role models Jenna Clifford, Marie-Louise
Myburgh, Betty Sibeko, Shirlyne Serobatse, Laura Vercueil,
Sharon Crous and Ronel Openshaw for their interest and professional
support when needed and for being instrumental in creating
• To business professionals Wilma Oosthuizen, Lynn Witbooi,
Carol Auton, Liz Sheridan, Thoko Radebe - many of the pages
book would not have been possible without your professional
assistance and patience.
• To Elinor Sisulu for ensuring that Mrs Albertina Sisulu's
message to the women of our country was communicated at a
time for her and for the Sisulu family.
• To Sinnah Ramakhula and Miriam Makeba for reminding me that
one should never, never, never give up!
• To Annemarie Mostert for always being there at the right
moment and for making things happen... miraculously and overnight.
• To Marinda Bastiaans, a partner and friend who was there
right at the beginning, when this idea was born and started
Thank you for your support and your unwavering belief in
• To Mamphela Ramphele who generously gave permission to use
material from any of her published work - thank you for your
words which I quoted as part of the introduction to this
publication, as well as the words quoted by Mrs Albertina
Sisulu - all of
which I found in your autobiography A Life.
• To Dawid Lotz of T.L.I. Attorneys for professional and legal
• Finally to my husband, Johann, for his emotional, intellectual
and creative support - for respecting me as a partner and
for loving me as his wife.
• I am most thankful to and gratefully acknowledge the following
institutions for their commitment to and support of this
• The Westcliff Hotel, Johannesburg, "Perfectly Unique and
Uniquely Perfect", for accommodating the Editorial Team
and providing a professional and productive meeting space.
• Knowledge Resources, for compiling a list of resources and
further reading and taking responsibility of making these
and distributing it on request to any reader, thus providing
a valuable service and adding value to this publication.
• Knowres, for your assistance in developing further skills
development programmes aimed at empowering women in business.
• Piet Human and Ivan Woodhead of Visual Images Productions,
Randburg, who were instrumental in capturing the words of
which forms part of this publication's introductory section.
• SUNAIR, for their commitment as travelling partner. "SUNAIR,
South Africa's only dedicated business class airline is not
only committed to women's issues, but also strives to ensure the safety
and comfort of women executives when they travel on business
in South Africa."
• All our mass media partners who are ensuring that the inspirational
and empowering messages of Inspirational Women at Work are
carried much further and to many more women across our country.
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